300-Year-Old Uffizi Masterpiece Ruined: Visitor’s Meme Attempt Ends in Disaster

July 4, 2025

https://www.theguardian.com/artanddesign/2025/jun/24/300-year-old-painting-in-the-uffizi-damaged-after-visitor-trips-while-trying-to-make-a-meme-ntwnfb

A historical painting dating back 300 years located in the Uffizi Gallery in Florence has suffered damage following an incident involving a visitor who stumbled while taking a photo near the artwork.

According to the gallery, the piece, a depiction of the Tuscan noble Ferdinando de’ Medici crafted by Anton Domenico Gabbiani in 1712, was harmed when a visitor lost balance and fell backwards in an attempt to recreate the noble’s pose for a humorous photo.

Italian media released security footage over the recent weekend that captured the moment the visitor leaned too far back and collided with the painting, causing a visible rip in the canvas.

Officials from the Uffizi reported to the BBC that the individual responsible has been identified by the police and has been referred to the judicial authorities for further action.

The damaged painting has been taken down for restoration. The exhibit it was featured in, which includes roughly 150 artworks from the 18th century by renowned artists like Goya, Tiepolo, and Canaletto, has been temporarily closed. It is scheduled to reopen on July 2, with the restored painting expected to be back on display.

The director of the museum, Simone Verde, expressed concern in a statement about the increasing trend of visitors engaging with artworks inappropriately for social media content such as memes and selfies. He remarked, “The problem of visitors coming to museums to make memes or take selfies for social media is rampant.”

Verde mentioned that the Uffizi is contemplating implementing stricter rules on visitor behavior to prevent such incidents: “We will set very precise limits, preventing behavior that is not compatible with the sense of our institutions and respect for cultural heritage.”

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Earlier in the month, another art-related incident occurred at the Palazzo Maffei in Verona, where tourists attempting to photograph themselves with an artwork caused damage. The piece, a chair adorned with crystals by artist Nicola Bolla, ended up breaking in front of them, as per the museum’s statement.

Reflecting on the incident, the director of Palazzo Maffei, Vanessa Carlon, remarked, “It would be ridiculous – if it hadn’t actually happened. A museum’s worst nightmare,” emphasizing the lack of forethought people sometimes have when trying to capture the perfect picture.

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